Google has announced that it will be ending support for its goo.gl URL shortening service. Google’s Michael Hermanto said that, anyone who had not used goo.gl before March 31 will not be allowed to create new short links. However, the existing users will the access to the service for one more year. This service will be closed, existing URLs will be still redirected to the appropriate location.
Google’s URL shortening service goo.gl was launched in 2009, the company has been planning to shift the users towards the Firebase Dynamic Links.
What is Firebase Dynamic Links?
FDL [Firebase Dynamic Links] are smart links meant to allow the developers to redirect users to any location on a web page or within a mobile app.
Google is encouraging the users to make use of its free FDL service or to use other URL shortener like bitly or Ow.ly.
For engineers, in any case, the organisation unequivocally prescribed that they do the changeover to FDL. Google told engineers that not at all like existing short connections, FDLs would consequently recognise the stage that is being utilised, and divert clients to a website page or portable application relying upon which benefit was most appropriate to their stage.
Google additionally said that FDLs would probably survive the application establishment process than standard connections, which would make it less demanding for new clients to locate the substance they require.
Another conceivable advantage of the move towards FDLs is one of security. In 2016, it was accounted for that abbreviated URLs were more helpless against security defects than standard connections, however, Google and Microsoft book made a move to address those issues.
This decision was taken due to changing ways in which users navigated the web. When goog.gl has launched this service in 2009, the majority of the users used desktop web browsers. However, Nowadays, The users shifting towards the smartphones, apps, and digital assistants to access the web.
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